My first official data report for Read It Later: Who Are the ‘Most Read’ Authors?

This will be the first of many pieces looking at how, in the era of the “read later” button, we can redefine what it means to be a popular author or publisher. We now have a much more well-rounded view of content and how it is valued by readers. Loyalty, longevity and depth all come into play here. Kind of exciting.

Discretionary spend-o-meter alert: Bundle’s latest report goes deep into which cities, age groups and households spend the most on travel, cable and entertainment. I personally love this topic — it’s what sets apart the gamers from the sunbathers.

The overall big spender? Arlington, Va., is the No. 1 travel & leisure-ist city in the U.S. (Avg. household there spent $5,615 in 2009.)

More beautiful charts here: Cable spending and Entertainment spending. Much love to Chris Pace and Janet Paskin for their gorgeous work.

bundlehq:

Bundle’s newest infographic sure is pretty!
Read the full report on gas and auto spending at Bundle
Download it in high res here 

Major high-fives and thank-yous to Nicholas Felton for creating this. 

And a fun factoid from Janet Paskin, who wonders whether we can actually cut back on auto spending:

The average household spent $5,477 on gas and auto expenses last year, according to Bundle data, an amount which accounts for about 14.5 percent of daily spending (not including mortgage/rent). That’s more than we spend on groceries or utilities, and more than we spend on travel, entertainment, clothes and shoes, and hobbies — combined.

bundlehq:

Remember the new frugality? Apparently not, says new data from Bundle. 
Check this: Bundle: How America Spends! January, February, and March 2009 v. 2010. 

A couple other notes on this… from Paskin:

“What we bought varied considerably. New Yorkers spent 11.3 percent more on clothes. In Columbus, spending on cable and satellite services jumped 21.9 percent. Los Angelenos went back to the spa and re-upped their gym memberships, spending 13.5 percent more on personal care. And in Chicago, spending on healthcare rose by 9.7 percent. Across the country, though, the revival was fueled by one group in particular: the wealthiest Americans.” 

Check other cities here.